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Town of Massena looking for business to participate in Fishing Expo

Posted 1/2/20

MASSENA -- The Town of Massena is seeking local businesses who want to participate in their Massena Fishing Expo Feb. 14 to 16 at the St. Lawrence Centre. It will showcase the local and regional …

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Town of Massena looking for business to participate in Fishing Expo

Posted

MASSENA -- The Town of Massena is seeking local businesses who want to participate in their Massena Fishing Expo Feb. 14 to 16 at the St. Lawrence Centre. It will showcase the local and regional trades, talents, and trends that will be the highlights of the 2020 fishing experience for professional and novice anglers alike.

The expo is being brought to the Town of Massena “by one of the most successful and widely respected show promoters in the fishing industry,” the announcement said. Dan Kenney, promoter of the New England Fishing Expo in Massachusetts and the New Hampshire Outdoor Expo, will come to Massena. “These shows have been built and are very successful due to hard work and support from the communities and local businesses who participate in helping the area as a whole,” the town said.

Kenney has operated the New England Fishing Expo since 2012. The Town of Massena has been an exhibitor at these shows for the last five seasons.

“I hand-selected this area for our expansion into a new market based on the fact that the North Country is considered the number one freshwater fishing area in the country with the incredible bass fisheries, walleye, muskie, panfish, and of course ice fishing. All of these areas will be covered in our inaugural expo,” Kenney said in the town’s release.

Kenney will be in Massena during the first week of January 2020 to promote the event and meet with the local and regional businesses who will be part of the fishing expo. Any business that is interested in learning more about the expo or to participate as an exhibitor should plan to come to the St. Lawrence Centre on Tuesday, Jan. 7 at 6 p.m. to learn more about the event.

For more information about the event, businesses can call 315-322-1125 to make inquiries or to register for the meeting.

According to Don Meissner, promotion director for the Town of Massena, “the opportunity to forge this movement forward will create a new level of economic excitement for local businesses.”

“We need to craft this growth in such a way to bring new excitement to our region. The visitors who come into our area will need amenities such as lodging, food, and supplies. Local businesses can offer basic products and services that will help visitors enjoy our pristine outdoors. We anticipate that our local business community will continue to grow as more and more visitors come to our area to discover the power that is Massena. We hope that every owner of our local businesses will make a special attempt to attend this meeting and learn how we can all grow together,” Meissner said in a prepared statement.

This event will feature the latest in lures, fishing boats, trailers, camping gear, kayaks, ATVs, guides, and techniques that will highlight the 2020 fishing season, as well as lodges and camps catering to the outdoors family. Representatives of the Fishing League Worldwide (FLW) will explain what their plans are as they enter the new year. Visitors can learn how to join these clubs and become part of the FLW fishing family.

There will be major players at this expo, such as anglers, manufacturers, and professionals, along with seminars that can provide training techniques to the public. Top professionals will display their products, including locally crafted lures, new technology, and new devices to enhance the sport. There will be boats, trailers, and products from local and regional businesses. “The show is not intended as a one-time affair but will be an annual event to showcase the advancing tide of prosperity and development of the North Country,” said an announcement from the town.

The FLW and Major League Fishing recently combined “to become the most prominent and powerful fishing organization in the world. The reason they have selected the Town of Massena as the site of their first-time-ever Pro-Circuit Championship Tournament is because Massena displayed a degree of excellence in hosting the 2019 FLW Costa event that stood apart from other host communities around the United States,” the announcement said.

The results of the FLW Costa in 2019 created a special awareness of the importance of the river and the town as a fishing destination unlike any other located throughout the country. BASS Magazine has called the St. Lawrence River the best bass fishery in the nation. The fishing expo will build on the previous fishing season to expand awareness and recognition surrounding fishing and the special products and services that are available to visitors who come here to fish and vacation.